Fuelling the future of Factual
Combining viewer immersion and semiotics, with our prized Dragons' Den experiential approach, to develop future programme briefs for ITV Studios' labels.
CREATING NEW BRAND DELIVERIES
Developing new creative directions for Just Eats' premium brand partnership campaigns.
Masterminding Crime
Dynamic digital methodologies to inform Channel 4’s crime drama commissioning strategy.
CRAFTING A SHPARKLY NEW BRAND DESIGN
Super-charged online qual to craft a new brand design proposition and creative design brief for online marketplace Shpock
WHIPPING UP A FRESH NEW BRAND DESIGN
Mixing cutting edge cultural and food trends analysis with customer insight, to package up the future brand, product and design template for Mindful Chef.
KEEPING IT REAL FOR REALITY TV
Taking viewer needs and turning them into exciting new reality TV format ideas for MTV.
Decoding The Thriller Genre
Utilising semiotics with an innovative digital approach to investigate thriller genre fandom.
Thickening the drama plot
Testing Sunday night drama rough cuts to enhance viewer enjoyment and engagement.
PRESCRIBING IDEAS FOR SERIES DEVELOPMENT
Using Video Reaction Cams to capture real time viewer feedback for Channel 5’s prime time entertainment formats.
Eliciting Emotionally Rich Home Truths
Sitting down with homeowners across the UK to create a series of audio and photographic memoirs chronicling the meaning of happiness in relation to the home.
Revamping The Charity Shop Brand
Using ethnographic techniques as fuel to create a range of new brand concepts for the future of Oxfam stores across the UK.
Unmasking The Secret Lives Of 8 Year Olds
Delving into the world of tween girls to explore 21st century fandom for Top Of The Pops and Girl Talk magazine.